Published December 31, 2025

2026 Real Estate Trends: What’s Shaping the Market This Year

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Written by John Merrell

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2026 Real Estate Trends: What’s Shaping the Market This Year

The real estate market in 2026 is dynamic, with new trends emerging that are reshaping how buyers, sellers, and investors approach property. Here’s what’s making headlines and influencing the industry this year:

1. AI and Digital Transformation

Artificial intelligence is revolutionizing real estate, from predictive analytics for pricing to virtual home tours. AI tools help agents and buyers make smarter decisions, streamline transactions, and enhance marketing strategies.

2. Sustainability and Green Housing

Eco-friendly features like solar panels, smart thermostats, and energy-efficient designs are in high demand. Buyers are prioritizing homes with sustainable upgrades, and cities are incentivizing green development.

3. Shifting Demographics

Millennials and Gen Z are now a significant force in the market, seeking affordable, flexible housing. Senior housing is also on the rise as the population ages, creating demand for accessible, community-oriented developments.

4. Urban to Suburban Migration

Remote work continues to drive migration from urban centers to suburban and secondary markets, increasing demand for single-family homes and boosting prices in previously overlooked areas.

5. Niche Property Types

Data centers, self-storage, and medical office spaces are emerging as strong investment options, reflecting changing work and lifestyle patterns.

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